Cookie Policy
Last Updated: October 24, 2025
This Cookie Policy explains how Sleepal ("Sleepal," "we," "us," or "our") uses cookies and similar technologies on our websites and Shopify storefront (the "Websites"). Please read this alongside our Privacy Policy.
Because Shopify and third-party apps may occasionally add or update cookies, this Policy outlines the main types and purposes. The live cookie banner on our site always reflects the most accurate and current list.
1. What Are Cookies?
Cookies are small text files stored on your computer or mobile device when you visit a website. They help sites function properly, remember preferences, and measure how visitors interact with content.
Similar technologies include pixels, web beacons, SDKs, and local storage — collectively referred to as “cookies”.
2. Why We Use Cookies
We use cookies for the following purposes:
Strictly Necessary Cookies
Essential for the website to function (e.g. checkout, login, cart, security). These cannot be switched off.
Performance / Analytics Cookies
Help us understand how visitors use our site so we can improve performance and usability (e.g. Shopify Analytics, Google Analytics, Microsoft Clarity).
Functional Cookies
Remember your language, region, and display preferences to personalize your experience.
Targeting / Advertising Cookies
Record visits and engagement to show relevant promotions and measure campaign effectiveness.
Cookies may be:
Session cookies, which expire when you close your browser, or
Persistent cookies, which remain until deleted or expire automatically.
3. Who Places These Cookies
Under the UK Privacy and Electronic Communications Regulations 2003 (PECR) and the EU ePrivacy Directive, we only place non-essential cookies with your consent. Strictly necessary cookies are set automatically as they are required to provide the service you request (e.g. checkout, cart management).
4. Your Choices and Opt-Out Options
When you first visit our site, a banner asks for your consent regarding non-essential cookies. You can:
Accept All cookies
Reject All non-essential cookies, or
Manage detailed Preferences by category.
You can change your decision anytime by selecting “Cookie Preferences” in the website footer.
Your consent settings remain valid for 12 months unless withdrawn earlier. If we introduce significant new cookies or change processing purposes, we will seek your renewed consent immediately.
5. Third-Party Cookies
Some cookies are set by third parties that help operate our site or support marketing and analytics, such as:
Shopify (storefront functionality and analytics)
Google Analytics / YouTube
Microsoft (Bing Ads, Clarity)
Meta (Facebook / Instagram)
AdRoll / NextRoll
Cloudflare (performance & security)
Klaviyo / Soundest (email & site marketing)
We do not control these cookies directly. We have made reasonable efforts to enter into certain agreements related to data processing in place with these providers to ensure they process data in accordance with our instructions and applicable law. However, for some advertising cookies, these partners may also act as independent data controllers. You can review each provider’s privacy policy to learn more about their data practices.
6. Example Cookies Used on Sleepal Websites
name
purpose
duration
Category
party
_secure_session_id
Tracks checkout session
1 day
Strictly necessary
1st
cart, cart_sig, cart_ts
Cart state and integrity
2 weeks
Strictly necessary
1st
_tracking_consent
Store consent preferences
1 year
Strictly necessary
1st
_shopify_y /
_shopify_s
Shopify Analytics IDs
1 year / 30 mins
Analytics
1st
_ga, _gid, _gat
Google Analytics
identifiers
2 years / 1 day / 1 min
Analytics
3rd
CLID, MUID
Microsoft Clarity and Ads
IDs
1 year
Analytics / Targeting
3rd
_fbp, _fbc
Meta advertising cookies
3 months / 1 year
Targeting
3rd
IDE
Google Ads conversion
tracking
2 years
Targeting
3rd
cookieconsent_status
Stores banner consent state
1 year
Strictly necessary
3rd
localization
Remembers country
selection
2 weeks
Functional
1st
7. How to Control Cookies
You can change or withdraw your consent at any time by clicking “Cookie Preferences” in the footer of our site.
You can also manage or delete cookies directly through your browser settings (e.g. Chrome, Edge, Firefox, Safari, or Opera).
Blocking or deleting some cookies may affect site functionality such as checkout or login.
For more details, visit www.allaboutcookies.org.
8. Retention and Deletion
Cookies remain active for their designated lifespan (ranging from a few minutes to two years) unless you clear them sooner.
Aggregated analytics data may be retained longer as explained in our Privacy Policy.
We conduct regular reviews to ensure data is not kept longer than necessary.
9. Updates to This Policy
We may update this Policy to reflect new cookies, technologies, or regulatory requirements.
Any updates will be posted here, and the “Last Updated” date above will indicate the current version.
Contact Us
Sleepal Customer Support
www.sleepal.ai
+1 (888) 629-4882
22000 Opportunity Way, Dock 1–5
Riverside, CA 92518
United States
Monday – Friday, 9:00 AM – 6:00 PM CST